IKEA

Role:
Art Director

Art Direction
Styling
Prop & Set Design

Quick and Easy Makeover Commercials

IKEA’s Quick and Easy Makeovers included a campaign that combined an HGTV designer (Samantha Pynn), IKEA’s new textile products and couples in need of an easy makeover. We had an IKEA truck pull up to each couple’s house in which they had a few minutes to grab all of the things they liked, pull them into their home and have the designer available to walk them through their Quick and Easy Makeover. The webisodes ran on HGTV throughout weekend programming and lived online at both HGTV.ca and IKEA.ca.